Removing Negative Content from Google Search Results


If you haven’t done so, then remember that Google has policies in place as to what information Google may remove


When you are trying to bury and push down a negative Google result, branding basics just won’t cut it. You need to give your campaign a little extra juice when attempting to bury a well-optimized negative search result with a lot of domain authority.


Information You can Take Down
  • National identification numbers like U.S. Social Security Number, Argentine Single Tax Identification Number, Brazil Cadastro de pessoas Físicas, Korea Resident Registration Number, China

  • Resident Identity Card, etc.

  • Bank account numbers

  • Credit card numbers

  • Images of signatures

  • Nude or sexually explicit images that were uploaded or shared without your consent

  • Confidential, personal medical records of private people

Information Google does not usually remove
  • Date of birth

  • Addresses

  • Telephone numbers


If you believe your information found through Google falls within a category that Google is willing to remove the information, then, begin Removing information from Google process.

Google has many different products such as Image Search Google+ Blogger etc. so if the information you want to remove is located at Google products/services, then begin answering What Google product does your request relate to? (Web Search Google Image etc.) Removing Content From Google


While the internet and social media have created an accessible platform for anyone with an internet connection, there is a downside. All it takes is one bad blog post or status update from an angry ex, disgruntled former client, employee – OR EVEN YOU to ruin your career. Even a questionable photo can wreck an otherwise pristine reputation. Bad results happen to good people all the time. So what can you do to fix your reputation if this happens to you?


The Facts About Removing Content from Google Search


The fact: apart from Google information removal policies, and apart from the information you want gone from Google search results being on Google’s own products/services. You are left alone at the mercy of these website owners who post and publish your details.


If the owner of the offending content refuses to take it down, you may be tempted to turn to paid removal services. Unfortunately this may be a very expensive and arduous process to removal. Often times the negotiations associated with this process can take as long as working to bury negative Google results directly. There are a number of reasons for this but the two biggest ones are time and negotiation.


Site owners tend to be protective of their content and have spent their own time or money when creating it. This is why they tend to not be very receptive to the idea of removing it. Also, most often the contact details you can find on a site are not checked frequently which means the time you have to spend simply waiting to hear back from the owner can be very long.


There are a number of businesses and “consultants” popping up all over the place who claim that they can bury negative Google results and fix your online presence practically overnight. However, if this person or company is focusing on building your brand with long-term results in mind, then they wouldn’t be making a promise that they can’t necessarily keep. The fact of the matter is, nobody can completely control Google results.

If someone says that they can fix your online reputation overnight, RUN!


In all likelihood, they are using black-hat SEO practices that try to trick search engines into quick, short-term results. While this may work for a week or two (at best), it is not a long-term solution. Your attempt to push down the negative search results will fail, and after a short period of time they will resurface. This means you will be right back where you started – but with less money. Search engines have been battling deceptive firms that use black hat tactics for years, and are now so good at flagging the activity that it often backfires, bringing the negative Google result back into prominence.


And not to mention the sharks, some are just as bad so called Online Reputation Management Services (usually promise you to remove the results) (which in itself is a lie for 99.99% Google search results). Because, online reputation management services must also adhere to Google policies. And perhaps just like you, they will contact the website owners who will usually ignore your email messages.


If you are unsure as to who owns the website your details are at, simply conduct a Whois search, and also note down as much details about the website hosting company (usually emails found with Whois search will reveal which company hosts the website online) (which you may actually contact if contacting the website owner doesn’t result in any response) (you may want to send a letter of abuse about the domain in question to the hosting company. Note that even if the web hosting company takes action, the website owner can easily find another web hosting company to re-put the same detail).


Before you spend a penny, cent, dime, shilling, bitcoin or whatever else currency you are using just remember this


Google does NOT Own or Control the Search Results as they are automated information and links pointing to other public internet domains.


That means, those who guarantee removal of names or negative reviews usually follow retarded ways to manage reputation (usually, low quality (cheap articles) with so called SEO for higher Google rankings, low quality free for all Web 2.0 backlinks). WARNING: stay away from such practices or else your content found on internet will be even harder to manage because once a company begins on this path, they actually can’t remove that additional information they place on such low-quality websites, as a result causing more harm than good. You can visit Google help section here to Manage your online reputation.

What then happens is that information you want removed may actually go down (if its located on poorly built unpopular scam type of sites) for a little while (this is because Google has a long memory and tracks people’s behaviour once they visit a link from Google search results).


However, if the information you want buried from Google search is on popular websites, then you need to be thoughtful about the dilemma you are facing. Meaning, the more popular the website the information you want buried is at, the harder you will need to work at pushing down those unwanted content


How to Push Down Negative Business Reviews from Google


It is more common than not that a disgruntle customer, competitor, or just outright idiot leaves a bad review for your business (or name if you are a famous person) usually the small business community who suffers due to negative reviews, perhaps, Google Plus My Business Listing Reviews, Facebook Reviews, Yelp Reviews or other review related sites.

What you can do in such scenario is actually be the wiser business owner and actually craft a response because the more time you avoid responding will mean that you are actually losing business.


Your reply will counteract the negative review and show others who read it that you are a dedicated business owner who is willing to own up to bad customer service provided by your employees and that you are taking care of this. Being polite and professional will go a long way. This is the first course of action you should take.


If the review is just wrong and provided for your Google My Business Review, then you can flag and report the review by following Flag and fix inappropriate content

Then, second best thing you can do is create a review page on your business website (name it as reviews) for and then title it

HTML < title >ABC Sample Business Reviews


Place positive reviews and mention keywords as ABC Sample Business Reviews, or, Reviews for ABC Sample Business Services etc. at least couple of times throughout your content (you can also include an image on that reviews page and name it like abcsampelbusiness-customer-reviews.jpg etc. and then also provide an option for the next customer to leave a review (simple contact form works best online). Furthermore, getting reviews from your future customers should be part of your business growth online (you can offer incentives for this, try it and you’ll see) but never you buy fake reviews as its just not the right way to go about things online or in life.


You can then invest in owning a domain name in addition to your business domain, for example and then showcase positive reviews on that new site which is rather affordable if you can do it yourself (you can even hire RankYa to quickly set this up and rank in Google using Google SEO mastery skills).


Then it is just matter of understanding that despite your best intentions and efforts, all businesses will every now and then get negative review for a product or service they provide. To manage these types of negative reviews, you must be active and never shy away from replying to rectify this type of responses from customers.


How to Remove Negative Articles from Google


Articles are the easiest to manage online, what you can do is contact the website owner and ask them the remove this information (or get your lawyer to do so). However, most people have their information on websites whose business it is to have the very content you want removed. So your request could fall on deaf ears.


Fortunately, removing negative articles from Google (as in pushing them down in Google results) isn’t that hard, once again, we can not remove content from Google unless it violates Google Policies if the content is within Google guidelines, then, you can only push it down bury it in ranking. Or grab a recently deleted domain name, put out content including the article, back date it and then claim DMCA take down notice. Although I do not recommend that you follow this approach, its still an option isn’t it?


Google search results are made up of 10 organic listing, although occupying all the 10 organic listing isn’t hard depending on keywords you want to bury. That means, given that the keywords you want to remove occupy the first 10 results, then, no-body actually visits the second page. In fact, when done right, even if someone visits the second page of Google (which is 11th position) the information they read at that moment will not have authority because you are controlling the first 10 position with the right type of content (you could also control the second page results as well).


At the end of the day, the best advice is to be active in managing your own content found through Google, because its not going anywhere unless you take action.