Remove Bad Search Results from Google : Negative Links Removal, Service & Negative Articles Suppression .

 

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A reputation problem or crisis often begins with a bad review, blog post, or article directed at an individual or business. Search engines will often key in on these bad articles and reviews and obscure the message a business or individual is trying to convey. It can be difficult to remove information that is already published to the internet. When this negative content cannot be removed, one must look towards suppression as a key reputation management strategy.

 

For the vast majority of people who have negative search results, deleting and deindexing are not possible. 

 

In this scenario, we rely on human psychology and online reputation management techniques to make undesirable information less visible online.

 

In brief, online reputation management is about flooding the search results with content that search engines will want to index more highly than the negative. In over 90% of searches, people don’t look beyond the first page of results. As a result, the further down the negative result appears, the fewer people will find it.

 

To push down negative links, you need to create quality, topical content that is well optimized and diverse. This content also has to be closely tied to the keywords that the negative is ranking for.

 

Over the course of several months, with strategic content creation and publication, searchers begin to find the positive information more often than the negative, sending a clear signal to search engine algorithms about which content is more important. The negative begins to move down in the search results and is replaced with the positive. This trend then reinforces itself over time.

 

Build social media profiles to suppress negative links. By creating profiles on highly optimized social media sites, you will help to suppress negative links past page one, replacing them with social media links. Search Engine People recommends over 50 sites to help you bury unwanted content on pages beyond the first in search results, citing that If all goes well, merely building a profile on some of these will push the negative piece to the second page.

 

Public profiles on big-name websites will typically rank more highly than any negative and unflattering search results you might currently be dealing with. After all, if you can’t delete them, the next best thing is to bury them on the last pages of your name’s Google search results, where people are highly unlikely to be looking. (Almost no one looks past the second page of search results.) For any of these profiles, it’s important that you have them set so that they’re publicly viewable, and therefore show up in any listings.

 

You can even make an extra effort to set up these profiles so that they’re a positive reflection of you and your interests. Use good grammar, spelling, and punctuation, and be sure that anything you post is something you’d be happy with everyone being able to see, both friends and employers. In essence, anything you post on these profiles should be a reflection of your best and most professional self.

 

Also, try to keep these profiles as active as possible. Having signs of current engagement makes these profiles a much more positive influence on your overall reputation.

Here are some websites where you can easily create high-ranking public profiles (a great start):

• Facebook

• LinkedIn

• Twitter

• Google+

• Tumblr

• Quora

• Blogger

• Reddit

• Flickr

• Instagram

• Me

• Photobucket

• YouTube

 

If you link to all your other profiles on these individual profiles, they’re even more likely to show up high in Google search results. That’s among the key methods that Google uses to decide to rank certain sites more highly: if many different sites post links to a site, that’s taken as evidence that it’s worth listing among its top search results. You can take advantage of this by interlinking your social media and public profiles as much as possible.

 

This way, you’ll suppress negative search results quite effectively.